Wei Feng network on February 4, a few days ago, Taiwan smartphone maker HTC has officially released the latest in 2015, reports fourth-quarter financial results (as of December 31, 2015). As expected, several quarters in a row later, HTC's future is still uncertain, and net losses reached NT $ 3.4 billion, according to the current situation, HTC has struggled for a year in a struggle, survival plan still is the first problem. Just Cavalli iPad mini
As far as the specific operating conditions, HTC 2015 fourth-quarter revenue was NT $ 25.7 billion compared to same period in 2014 fell 46%, gross margin was 13.9%. Operating losses of NT $ 4.1 billion, operating profit rate dropped by 16.1%. After-tax net loss of NT $ 3.4 billion, after-tax loss per share of NT $ 4.1.
The year 2015, today HTC NT revenue was 121.684 billion yuan, down 35.2%. Revenue amounted to NT $ 6.516 billion yuan, reducing 36.6% per cent, down 57%. In this past January 2016, HTC revenues of NT $ 6.48 billion yuan, down 47.23%, a decline of 0.2%, a 10-year low.
The only good news is that since April 2015, HTC's business conditions finally improved, HTC also pointed out that in 2015 the fourth quarter revenues and net profits were better than the third quarter, through continued implementation of current business plan, ensuring complete all business resources in place, the performance is expected to become clearer in the coming quarter. In other words, HTC believes until 2016 second-quarter new flagship Smartphone "HTC One M10" after the delivery, performance can be a qualitative change.
HTC also said, in 2015 the fourth quarter showed "momentum" is good, especially in Smartphone sales, during the holiday shopping season are excellent. Most importantly, HTC One official after the listing of the A9 in October 2015, in Asia, the Americas and Europe were widely acclaimed.
Chairman and CEO of HTC, Ms Wang said: "we will HTC innovation the core strengths of the design, development and manufacturing excellence, extends to the fields of virtual reality and intelligent connected devices, a virtual reality industry innovation leader not to be ignored. "She went even further:" the HTC innovation led smart crystals to achieve consumer confidence in pursuit of excellence life commitment. " Just Cavalli iPad mini
HTC Vive will become a cash cow?
Last month, HYC joint global top function sex movement brand Under Armour published of global first full intelligent fitness management system UA Healthbox, and virtual real border system HTC Vive, and this two items products Yu this year by held of 2016 CES international consumption sex electronic exhibition in the in one fell swoop won over 20 items global mainstream media selection Awards, which HTC Vive Pre more won 2016 CES international consumption sex electronic exhibition "best exhibits" award.
In addition, the HTC was held in Beijing in December 2015 "HTC Vive Unbound HTC unlimited Developer Summit" build-up of VR distinguished in the field of elite and hundreds of Chinese developers to share their perspective and forward vision for virtual reality.
It is clear that HTC will be virtual reality VR development as a future core business, HTC claims that increased investment in HTC Vivi and, and that the VR virtual reality for the second half of this year generated revenues as well.
According to the HTC line planning, this HTC will not choose MWC 2016 as the Mobile World Congress show new stage, but independent Conference convened in March this year, officially released the next generation HTC Smartphone flagship chip One M10. However, HTC One M10 cannot be formally shipped until late April or early May of this year. Therefore, the HTC that 2016 is expected to grow revenue in the second quarter.
[Article correction]
Collection is the collection of 1542
Tags: mobile phone
No comments:
Post a Comment